CANDIDATE SKILLS, EDUCATION AND CERTIFICATIONS

1. Maintain high client satisfaction scores as measured by survey responses

Multiple testimonials from employers (as a CMO) and clients (as owner of a marketing company) indicating strong, positive relationships. 

2. Act as a trusted marketing / account adviser, working with and problem solving for clients, utilizing proprietary technology.

Supported multiple companies by conducting research, developing and implementing strategic plans to optimize their marketing ROI. Proven ability to learn, adapt and apply knowledge and data to solve problems.  Created solutions using CRM, marketing automation tools, and analytics software.

3. Create and execute account strategy for long-term growth

Demonstrated RESULTS from developing and executing account strategies, including: doubling lead generation, growing social media engagement 30%, and tripling marketing list.

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RICHARD RAWSON
CANDIDATE ACCOMPLISHMENTS
PERFORMANCE OBJECTIVES
  • Multiple advanced degrees including an MBA, Marketing Degree and PhD 

  • Studied consumer behavior as a significant component of marketing program

  • Worked as a CMO for a large firm

  • Very quick study on new technologies

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Sr. Account Executive